Love Notes for Wounded Souls is a subsidiary of NoteWorthy by Leni who provides love notes intended for those who are experiencing troubling stages in life and need love as inspiration to succeed. 

I chose a butterfly for this logo because similar to a caterpillar that goes through various stages of its life in order to transform into a beautiful, free roaming butterfly, we all have gone through various stages in our lives that makes us experiences a roller coaster of emotions; from hate and depression to love and happiness. 

Through communication and experiences of love we are able to connect, relate, and uplift each other, therefore I chose two faces symmetrically communicating with one another through an optical illusion to be depicted on the wing-tips of the butterfly. 

The heart in the middle of the butterfly represents the love though which the butterfly experiences and the love the two faces are communicating. Since this logo is supplemental to NoteWorthy by Leni, I made sure the color scheme remained consistent and cohesive.

This project was created using Adobe Illustrator.